Spencer J Houghton

Commercial

Personal

About

Contact

Commercial

Personal

About

Contact

Pour Perfectly

Kraft-Heinz

How do you change the way someone thinks about a product they’ve been using the same way since they were born? You give them a fresh perspective.

This was my first project working production side and damn, I couldn't be more appreciative. It was a jumping-off point and a very important career-milestone to me.

Big thanks to Alex Butt for the trust and mentorship.

Pour Perfectly

Kraft-Heinz

How do you change the way someone thinks about a product they’ve been using the same way since they were born? You give them a fresh perspective.

This was my first project working production side and damn, I couldn't be more appreciative. It was a jumping-off point and a very important career-milestone to me.

Big thanks to Alex Butt for the trust and mentorship.

Credits

Agency: Rethink
Chief Creative Officer: Aaron Starkman
Executive Creative Director: Christina Yu
Creative Director: Mike Dubrick/Joel Holtby
Art Director/ Associate Creative Director: Hayley Hinkley
Copywriter/ Associate Creative Director:: Jacquelyn Parent
Designer: Erin Maguire
Chief Strategy Officer: Sean McDonald
Strategist: Julian Morgan
Broadcast Producer: Alex Butt
Production Coordinator: Spencer Houghton

Production Company: Fuze Reps / Crimson Fish
Photographer: Adrian Armstrong
Retoucher: Adora Beatty

Offline Editorial: R+D Productions
Editor: Dustin Gamble
On-Line: R+D Productions

Transfer: Alter Ego
Colourist: Conor Fisher

Audio: Vapor Music

Awards

2021 Cannes Lions - Promotional Item Design - Gold
2021 Clios - Design, Packaging - Silver
2021 Clios - Direct, Use of Product - Bronze
2021 ADCC - Advertising Best Art Direction, Single - Gold
2021 ADCC - Promo, Single - Gold
2021 ADCC - Stunt / Event - Silver
2021 D&AD - Experiential / Retail - Wood
2021 D&AD - Branding / Tactical - Wood
2021 ANDY’s - Idea - Gold
2021 ANDY’s - Reset - Gold
2021 Chip Shop Awards - Best Food & Drink - Vinegar (Silver)
2021 Chip Shop Awards - Best Stunt - Vinegar (Silver)
2020 AToMIC - AToMIC Design - Gold
2020 AToMIC - AToMIC Idea - Silver
2020 AToMIC - AToMIC ROI - Silver
2020 AToMIC - AToMIC Engagement - Bronze
2020 One Show - Design Packaging Speciality - Gold
2020 One Show - Direct Physical Items - Merit
2020 One Show - Social Media, Stunts & Activations - Merit
2020 Shopper Innovation Awards- Design - Gold
2020 Applied Arts Design - Promotional Design Other - Win
2020 Applied Arts Design - Social/Viral/Promotional - Win
2020 Applied Arts Design - Packaging Design-Food - Win
2020 Marketing Awards - Design - Promotion - Gold
2020 Marketing Awards - Advertising - Direct POP - Gold
2020 Marketing Awards - Direct Best in Collateral - Gold
2020 Marketing Awards - Direct Ambient Small Scale - Gold
2020 Communication Arts - Sales, Promotion - Win
2020 CMAs - Food & Beverage, Brand Building - Gold
2020 CMAs - Food & Beverage, Engagement - Gold
2020 CMAs - Consumer Products, Brand Building - Silver
2020 CMAs - Consumer Products, Innovative Media - Silver
2019 EPICA - Food - Silver

e. spencerjhoughton@gmail.com

m. +1 416-712-4331